What to Expect When Listing Your Home in Today's Real Estate Market

With savvy buyers and high standards, selling your home requires more than just putting up a "For Sale" sign.

Selling your home can be a stressful process, but it doesn’t necessarily have to be. Understanding the market as a seller is key in both relieving anxieties associated with listing a home and making sure that your home isn't spending too much time on the market.

ESTATENVY caught up with industry experts from Showhomes to discuss what to expect when listing your home in today’s real estate market, and also how to sell fast.

Expect competition

If you want to sell your home, you need to find ways to stand out from the rest. Even if it’s a seller’s market, there’s still competition. Buyers walk in and compare that house with similar ones in the same price range, size and location. The only thing that makes it different is how they feel in the house,” shared Liliana Warr, Showhomes Franchisee in Tampa, FL.

Expect a buyer that needs to be impressed

Sellers in this market need to expect a more educated buyer. Shows on HGTV have raised expectations and people want a more move-in-ready home. Especially the Y generation, buyers in their twenties to early thirties, they need to be blown away,” said Dana Baggett, Showhomes Franchisee in Little Rock, AR.

Expect the little things to go a long way

Paint touch ups, improvements to curb appeal and updating a kitchen or bath will dramatically increase your chances of selling sooner, rather than later.

“The front of your house is the first thing people see, so it makes sense that any improvementsfrom planting welcoming flowers to surrounding your property line with a well-manicured hedgewill be worth your while. When determining which areas of your yard to attend to first, try approaching the house from the curb to the front door. Buyers make their decisions in exactly eight seconds, after that, they’ve either fallen in love or are just honoring an appointment," shared Amber Dias, Showhomes Franchisee in Folsom, CA. 

Warr agrees, “Curb appeal, that sets up the expectation of the buyer. If the house doesn’t look good on the outside, oh my gosh, what’s inside? Even if the owner is spending a lot of money on the inside, they started with a disadvantage. A lot of times this can be fixed by just a nice pressure washing and painting the front door a nice color. It’s an easy fix.”

Expect to adapt to the current times

Things aren’t as simple as putting up a “For Sale” sign anymore. A seller must realize that the new generation of buyers shop differently. Baggett said, “To sell a home today, you need to have more social media-generated content. The new generation of home buyers shops online first. Also, high-quality pictures are a must.”

Don’t expect to do it all on your own

If you truly want to sell fast and separate your home from the competition, then you need to bring in outside help. Baggett recommends, “Hire a real estate agent who is current with the new trends; staging, social media, and competitive rates. You can’t rely on just the old-school three p's: put it on the market, place a sign and pray.”